Airtime, the infamous random chat site that was launched by big names Shawn Fanning and Sean Parker, failed. This website was supposed to become the Facebook of random chat sites, but instead it plunged to the ground in less than a few months time. Here are the top 10 reasons why Airtime failed.
1) Shawn and Sean’s Apathy
Although both of the men are very well established in the online community (founders of Napster and Facebook) they ultimately didn’t succeed with their Airtime video chat site. Their apathy was at cause. They couldn’t careless about money or success since they already own millions of dollars each. They didn’t truly care whether or not they made a dime with their Airtime and this apathy caused them to fail.
2) Focused Only on Marketing
Although their idea could have been decent, they focuses most of their time on marketing the website rather than figuring out what users truly desired. They spent millions of dollars on marketing towards commercials and press releases rather than investing in Airtime video chat itself.
3) Huge Restrictions
Other sites like Chatroulette have had great success because of their lack of restrictions. Nudity and adultery is accepted. Airtime, just like Chatroulette, failed because of stupid restrictions that bans people who get nude. People don’t want to sit around and talk about the weather, they want to explore their sexuality on random cam sites. These restrictions caused them to lose all of their visitors.
4) Been There, Done That
The concept had nothing new and no innovations were made. Although Shawn Fanning and Sean Parker constantly told the media that their Airtime would revolutionize the online world, nothing innovative was brought to the internet. Facebook already has people socializing about everyday topics and random chat sites like Chatroulette, Omegle and Chatrandom already allow strangers to meet on cam.
5) No Special Features
With a somewhat good concept, big name founders took no time to implement strong features. The basic features that were integrated into the website simply couldn’t compete with the great features that other chat sites have to offer.
6) Shortage of Users
Since most people prefer getting nude with strangers rather than talking about last night’s ball game, no users were to be found on Airtime. At first, many people were intrigued to see what Airtime had to offer, but within weeks, there was a shortage of users online at all times. This discouraged everyone who was serious about using Airtime to begin with.
7) Big Competitors
The random chat industry is already established and has been online for over 5 years. That’s more than enough time for big websites to grow and sites like Omegle, Chatroulette, Chatrandom or Dirtyroulette were simply too big to compete against. The user base for Airtime’s competition already existed and nobody wants to change random cam sites when the ones they already use are nearly perfect for their needs.
8) Focused More on the Design
The Airtime founders could have made their website interesting to some if they had put more energy into building great features. However, they put more of their energy towards the design of the website that they completely forgot to offer their users something cool. With a great design, they sure did capture the attention of the press, but the lack of features made users run to the competing sites.
9) No User Input
The founders of Airtime didn’t ask the average user what they thought would make the site better. They simply assumed that they knew exactly what people would love. However, they were wrong and they gave users something that nobody could enjoy. The lack of user input left them with no profits and a 33 million dollar waste.
10) Simply Boring
So we’ve said it before and we’ll say it again; nobody likes random chat restrictions. Place restrictions on random cam sites and you’re left with only the boring things. Nobody wants to go online in front of a cam and talk with a gorgeous woman about their life goals. Boys want to get online and have sexual experiences with hot girls that they could never get in real life and girls want to go online and feel sexy. Sex sells and Airtime restricted it.